Competition Demystified: A Radically Simplified Approach to Business Strategy professor Bruce Greenwald offers a bold new theory of competition – a theory. Greenwald, Bruce C. N.. Competition demystified: a radically simplified approach to business strategy / Bruce Greenwald and Judd. Kahn. p. cm. Includes index. In Competition Demystified, Bruce Greenwald and Judd Kahn define strategy as outward facing decisions addressing two primary issues: the.

Author: Maushakar Aralmaran
Country: Equatorial Guinea
Language: English (Spanish)
Genre: Software
Published (Last): 4 March 2011
Pages: 108
PDF File Size: 8.75 Mb
ePub File Size: 7.94 Mb
ISBN: 975-6-27347-762-5
Downloads: 28365
Price: Free* [*Free Regsitration Required]
Uploader: Garg

Enter your mobile number or email address below and we’ll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer – no Kindle device required.

To get the free app, enter your mobile phone number. Would you like to tell us about a lower price? Bruce Greenwald, one of the nation? Based on copetition hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Competotion, offer an easy-to-follow method for understanding the competitive structure of your industry greenwld developing an appropriate strategy for your specific position.

Over the last two decades, the conventional approach to strategy has become frustratingly complex. Are there barriers to entry that allow you to do things that other firms cannot? Read more Read less. Kindle Cloud Reader Read instantly in your browser. Customers who bought this item also bought. Page 1 of 1 Start over Page 1 of 1. Body Language Sales Secrets: Editorial Reviews From Publishers Weekly A conscious simplification of Michael Porter’s classic Competitive Strategy, this book treats only one of Porter’s five forces, “potential entrants.

Cutting prices, matching prices and using domination of one market to create a monopoly in another are all discussed; legality is mentioned only briefly and indirectly. The best of their recommendations is to find small, declining, local markets without existing competitors. Despite the title, the book seems aimed more at investors than managers.

Stockholders appreciate the value of mediocre companies that generate steady, unexciting profits in local markets without much notice; they like them because the stock is cheap. Managers usually aspire to build something better, in order to make the stock expensive. Still, this book is a useful counterpoint to the idea that conflict and growth are good for their own sakes. Competition Demystified is superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures See all Editorial Reviews.

Product details File Size: Portfolio August 18, Publication Date: August 18, Sold by: Share your thoughts with other customers. Write a customer review. Read reviews that mention barriers to entry competitive advantage competitive advantages case studies michael porter economies of scale corporate strategy competition demystified greenwald and kahn value investing coke and pepsi anyone who wants stock market sustainable competitive ever read game theory bruce greenwald business strategy best strategy numerous case.


Showing of 51 reviews. Top Reviews Most recent Top Reviews. There was a problem filtering reviews right greensald. Please try again later. Kindle Edition Verified Purchase. Carefully read the first half of this book a couple times and you can expect to deeply internalize the most general, enduring principles of analyzing competitive advantage and entry barriers.

This book’s value is its simplicity. There’s nothing groundbreaking here. Greenwald’s got no axe to grind, no TED-talk tailored concept to over sell. The ratio of insight to fluff is very high, so you’ll actually remember what you read. Non-practitioner’s won’t grasp how valuable a simple, deeply internalized analysis framework is.

Researching a company competitiion know nothing about- cracking open a fresh K – can be overwhelming. A simple framework focuses your attention, let’s you filter out the noise, and zoom in on the pertinent.

Porter’s five forces isn’t wrong, it’s just excessive and distracting. Sure, it’s nice for an MBA assignment: But if the lesson learned is that equal effort should be expended analyzing “supplier power” as “entry barriers”, then the student has been deceived.

Scholars love excessive complication. All this xemystified for calculating project discount rates despite the empirical fact that Beta doesn’t work. It’s not just slightly wrong. My point is that Greenwald runs counter this tendency.

He cuts away the greeenwald, ignores the auxiliary, and solidifies the foundation of competitive analysis. It feels like Greenwald threw it in because his publisher wanted a longer book. I am always reading, I am 33 years old, and this book has been greendald most important business book I have ever read in my life.

It provides a straightfoward framework to analyse and understand the quality of a business, the existence of barriers to entry and the sustainability of these barriers when identified that barriers currently exist. A must read for business strategy and investing.

My two key takeaways from reading Greenwald’s well-argued and counterintuitive premise are: There are but a few fundamental sources of competitive advantage 2. Most companies can tap these sources at a local level not a national or international level These show that the front-line manager – the regional coordinator of retail chain or the country manager of service firm – has the power and the obligation to pursue local competitive advantages.


Competition Demystified: A Radically Simplified Approach to Business Strategy

Greenwald provides a simple, intuitive method for helping such “front-line strategists” seek out a competitive edge. I recommend this highly for anyone who aspires to be a strategist. The book provides a simple, freenwald and practical framework for industry analysis. Overall a great book. I would’ve enjoyed a greejwald of insights on when to exit an unprofitable business line versus attempt to operate at drmystified higher level of efficiency.

If anyone has suggestions please post. Aliza Hausman Top Contributor: This is the best book on marketing I have ever read. It completely broadens one’s thinking beyond the basics of brand recognition and product advertising. With numerous case studies ranging from the PC industry to the creation of CDs to Rupert Murdoch’s decision to Create the Fox Television Network, the book presents thorough leasons in business alchemy in a highly readable fashion.

See all 51 reviews. Amazon Giveaway allows you demysgified run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway. Set up a giveaway. What other items do customers buy after viewing this item?

Life and Work Kindle Edition. Customers who viewed this item also viewed. The Most Important Thing Illuminated: The Essays of Warren Buffett: Lessons for Corporate America, Fourth Edition.

There’s a problem loading this menu right now. Learn more about Amazon Prime. Get fast, free shipping with Amazon Prime. Get to Know Us. English Choose a language for shopping.

Competition Demystified: A Radically Simplified Approach to Business Strategy

Not Enabled Word Wise: Not Enabled Enhanced Typesetting: Enabled Amazon Best Sellers Rank: Amazon Music Stream millions of songs. Amazon Advertising Find, attract, and engage customers. Amazon Drive Cloud storage from Amazon. Alexa Actionable Analytics for the Web. AmazonGlobal Ship Orders Internationally.

Amazon Inspire Digital Educational Resources. Amazon Rapids Fun stories for kids on the go.

Competition Demystified by Bruce C. Greenwald, Judd Kahn | : Books

Amazon Restaurants Food delivery from local restaurants. ComiXology Thousands of Digital Comics. East Dane Designer Men’s Fashion. Shopbop Designer Fashion Brands. Withoutabox Submit to Film Festivals. Amazon Renewed Refurbished products with a warranty. Amazon Second Chance Pass it on, trade it in, give it a second life.